Elaborate the thought and outline behind your brand.
Working as an professional Interior Designer/Artist in my own company which deals in home decor:Custom rugs, Digital illustrations, Paintings .The project was inspired by creating a unique idea to help stir up your home. Our products are handmade and can be customised by the person. “You choose, we create” .
Who are the founders? Please explain a little about yourself.
Apoorva Rajvanshi is an Interior designer and Illustrator. Art to her is a way to express herself, Give a chance to creativity and gift yourself an amazing piece of work. Hoping my inspired creations will bring joy and coziness to you & your home! Made with love from my home to yours!
What is a very specific problem that your brand is solving?
Providing unique and economic home decor ideas, designs and products
What were/are the difficulties and challenges being faced by you and your brand?
There are a lot of hassles and we are still struggling but the main issue is that It’s market is not fully developed in India specially in cities like Lucknow.
What is your brand offering?
Unique and economic Home decor designs, ideas, products.
Did your brand and products make any contribution to the society/ environment/ culture/ community?
If yes, please highlight the same.
We are helping and trying to provide employment opportunities to the underprivileged women.Like we’ve mentioned above our company is new, growing and still struggling so We’ve a small staff right now but we will expand in the coming future. We want give employment opportunities to women and unleash their creativity and hidden talents.
How do you see your brand contributing to the world in the years to come?
Obviously we will hire people on the basis of their merit but we want to give opportunities to rural woman, empower them and we think that our employees will largely comprise woman and in a way it is good.
What would you like to say to the next GEN of creators?
Do what you love, create what you love. Your work, products should speak for itself.